In today´s article, we would like to bring you one step closer to SEM companies, what they do, why we need them, but also present you with some of the best agencies out there. We have previously talked a lot about SEO, and it is closely linked to SEM. SEM stands for Search Engine Marketing. This type of marketing is done online, promoting certain sites by making them more visible in certain search engines. So the basic difference between SEO and SEM is that you do not pay for SEO. It refers only to the traffic you bring to your site by its content while you are paying for SEM strategies. Read more