Running a successful Shopify store involves more than just listing great products — it also requires efficient data management. Many store owners turn to Google Sheets to analyze product trends, track inventory, and forecast sales. But manually exporting Shopify data into Google Sheets can be time-consuming and error-prone. That’s where Shopify to Google Sheets integration tools come into play. These connectors automate data flows, saving time and improving accuracy.
In this article, we’ll explore the top 5 Shopify to Google Sheets connectors that can streamline your eCommerce operations and elevate your data game.
1. Coupler.io
Coupler.io is a popular automation tool that allows you to import Shopify data into Google Sheets with ease. Whether you’re looking to create reports, monitor sales, or analyze customer data, Coupler.io offers flexible scheduling and a user-friendly interface.
- Key Features: Automatic data refresh, customizable scheduling
- Data Types: Orders, products, customers, and more
- Ease of Use: Intuitive setup in a few clicks
With Coupler.io, your Google Sheets stay consistently up-to-date without manual input, which is ideal for fast-paced stores with constantly changing inventories.
2. Supermetrics
Supermetrics is a powerhouse in data automation that supports multiple platforms, including Shopify. It’s popular among marketers and eCommerce professionals for its robust data handling and visual dashboards.
- Key Features: Integration with Google Data Studio, customizable queries
- Data Types: Sales, transactions, customer behavior
- Advanced Capabilities: Filtering, date ranges, and segmented data
If you’re working on in-depth analytics and need layered insights from Shopify in your spreadsheets, Supermetrics is likely the best fit. Though it’s pricier than others, the depth of reporting justifies the cost for many.
3. SyncWith
SyncWith is a relatively newer player in the game but has gained attention for its seamless Shopify integration. It focuses on giving users full control over how data is imported and what gets updated.
- Key Features: Real-time sync, custom formulas in Sheets
- Use Cases: Inventory tracking, daily sales snapshots
- Interface: Clean, spreadsheet-oriented layout
SyncWith is especially useful for those who live in Google Sheets and want a native-feeling experience when setting up data connections.
4. Zapier
Zapier is known not just for Shopify integrations but for connecting over 5,000 apps together. When it comes to moving Shopify data to Google Sheets, Zapier offers flexible automation through “Zaps.” You can configure a Zap that triggers each time a new order is placed, for example.
- Key Features: Broad app integrations, time-saving workflows
- Use Cases: Alert systems, product syncing, customer data updates
- Scalability: Ideal for stores with complex workflows
Zapier is perfect if you want more than just Shopify → Google Sheets. You can connect email, Slack, or marketing platforms as well, making it a fully automated ecosystem.
5. Automate.io (Now part of Notion)
Automate.io used to be a standalone service but has merged with Notion. While its long-term future is uncertain, many Shopify store owners still rely on it for creating smart workflows with Google Sheets.
- Strengths: Simple UI, drag-and-drop automation
- Integration Options: Shopify, Google Workspace, CRMs, and more
- Pre-built Templates: Quick-start recipes for common tasks
If you’re someone who prefers a visual way of setting up automations without complex coding, Automate.io delivers a smooth experience.
Choosing the Right Connector
Your ideal Shopify to Google Sheets connector depends on your business needs:
- For basic automation: Coupler.io or SyncWith
- For advanced reporting: Supermetrics
- For multi-app workflows: Zapier
- For visual automation users: Automate.io
When choosing a tool, consider your store’s scale, analytics requirements, and how often your data needs to be updated.
Final Thoughts
The integration of Shopify and Google Sheets can dramatically improve how you view and act on your store’s data. Through these connectors, you can automate mundane tasks, reduce errors, and gain deeper insights into your business performance.
Whether you’re a solo entrepreneur or managing a growing team, investing in one of these integration tools is a smart move towards better eCommerce efficiency.