Only 31% of websites get over 50,000 unique visitors per month.
So what’s the best way to boost traffic? Often, it’s as simple as your content and web copy.
Writing effective website content is hard. You want to make sure that you’re hitting all the right points, but it’s difficult to know where to start and how to keep your readers engaged. Not only is writing website content hard to write, but it’s also incredibly important. If you don’t have the right content, you won’t be able to convert visitors into customers.
But don’t worry. Keep reading because these five writing formulas will help you increase web traffic and get more leads from your site.
1. The How-To Formula
This is one of the oldest copywriting formulas for increasing web traffic, and for good reason – it works! People love how-to articles because they provide clear, concise instructions on how to do something. When readers can see that your article will teach them something new, they’re more likely to click through. These are really good formulas for writing SEO metadata. You can see some meta description examples here.
2. The “Top 10” Formula
Lists are a great way to increase web traffic. They are easy to scan, and people can quickly find the information they’re looking for. Plus, readers love lists! By packaging your content in a list format, you’re more likely to get clicks. This type of article is also easy to scan, so people can quickly find the information they’re looking for. So if you want to increase web traffic, try using lists!
3. The “What Works for Me” Formula
If you want to increase web traffic, try writing an article that outlines what works for you. This type of article is relatable and trustworthy, and readers will be interested in seeing what strategies you use to be successful.
4. The “Case Study” Formula
A case study is a great way to show potential customers how your product or service helped someone achieve their goals. By sharing the story of a satisfied customer, you can build trust and increase web traffic. This formula is perfect if you have some amazing results to share. Simply describe the problem that your customer was facing, explain how your product or service helped them solve it, and provide concrete data.
In addition, be sure to include a call to action so that readers can learn more about your product or service.
5. The “Controversy” Formula
If you really want to increase web traffic, try writing an article that stirs up some controversy. People love to read about hot-button topics, and by taking a stance on a controversial issue, you’re sure to get clicks. Just be sure to back up your claims with evidence!
Use These Writing Formulas to Boost Your Business
By now, you should have a few ideas of different writing formulas that will work for your website. However, it’s important to remember that not all content is created equal; the same old tips and tricks might not work for everyone. That’s why we encourage you to check out our blog regularly for new and innovative ways to increase traffic to your site.