Creating a distinctive logo is one of the most important steps an entrepreneur can take when building a brand. A memorable logo helps customers recognize your business and differentiates you from your competitors. Luckily, today’s digital landscape offers a wide array of free and paid logo makers that cater to every budget and design skill level.
TL;DR: Whether you’re a bootstrapped startup or a growing brand with a bit of a marketing budget, there’s a logo maker for you. Free tools like Canva and Looka offer solid customization for zero cost, while paid options like Tailor Brands and Wix Logo Maker provide rich, AI-powered branding solutions. Prioritize customization, usability, and branding consistency when picking your tool. Explore our top 9 list below to find the perfect logo maker for your needs.
1. LogoMakr – Best for Full Design Control (Freemium)
Price: Free with low-cost high-resolution downloads at $19
For detail-oriented entrepreneurs who want pixel-perfect logos without hiring a designer, LogoMakr is a reliable choice. It has more manual design options than many other tools, letting you place elements precisely where you want them.
- Extensive design and icon libraries
- Drag-and-drop feature with fine-grain control
- Free low-res logo; high-res available at a one-time cost
2. Canva – Best for Beginners and DIY Designers (Free & Paid)
Price: Free with optional Pro features starting at $12.99/month
Canva is not just a logo maker—it’s a full-fledged design studio. Known for its drag-and-drop functionality and intuitive interface, Canva offers thousands of pre-designed logo templates tailored to various industries. It’s perfect for entrepreneurs looking for creative flexibility without needing design skills.
- Highly customizable templates
- Option to upload your own icons and graphics
- Download in PNG, JPG, or vector formats (Pro only for SVG)
3. Looka – Best AI-Powered Design Assistance (Paid with Free Preview)
Price: Starts at $20 for a basic logo package
Looka uses advanced AI to generate logo mockups based on your preferences in fonts, colors, and symbols. You can try it for free, but you need to pay to download the final logo files. Ideal for those seeking a sleek and modern aesthetic with minimal manual tweaking.
- AI-generated results based on brand identity prompts
- Brand Kit available with premium packages
- High-res downloads including vector files
4. Hatchful by Shopify – Best Free Option for E-commerce Startups (Free)
Price: Free
Tailor-made for Shopify users but available to all, Hatchful offers industry-specific templates and a user-friendly interface. Entrepreneurs appreciate its simplicity and quick output, especially those who are just getting started with their branding.
- No design experience required
- Logos catered to e-commerce niches
- Instant download with multiple file formats
5. Tailor Brands – Best for Branding Packages Beyond Logos (Paid)
Price: Starts at $12.99/month (billed annually)
Tailor Brands focuses on complete brand identity, offering more than just a logo. With its AI engine, you get logo suggestions tailored to your brand’s personality. It’s a perfect match for entrepreneurs interested in a cohesive online and offline brand presence.
- Offers social media tools, business cards, and branding kits
- Comprehensive customization options
- Vector, PNG, and resizing tools included
6. Wix Logo Maker – Best for Website Integration (Paid with Free Try)
Price: Free preview; downloadable logos start at $20
Wix Logo Maker combines AI design suggestions with manual customization. As a bonus, if you’re already using Wix for web hosting, the logo and branding can be seamlessly integrated with your online store or website.
- A great pick for website-first businesses
- Highly personalized logo suggestions
- Pair logo use with custom Wix domain and web design
7. Zyro – Best for Quick and Instant Logos (Free)
Price: Free
Zyro’s main draw is speed. If you’re in a rush and just want a simple yet visually appealing logo, this is your go-to tool. Although it lacks deep customization features, its ease of use makes it a hit with first-time entrepreneurs.
- Completely free to use
- Rapid logo generation using basic brand inputs
- Limited customization but ideal for MVPs and temporary brands
8. Ucraft Logo Maker – Best for Vector Export and Custom Shapes (Free)
Price: Free
Ucraft stands out as a free logo maker that allows SVG export—a feature many paid tools reserve for premium users. Its unique icon and text editor enables users to build logos by combining shapes and fonts from scratch.
- SVG vector download at no cost
- Basic editing and layering tools available
- Modern and minimal design styles
9. DesignEvo – Best Template Selection (Free & Paid)
Price: Free for basic use; paid plans start at $24.99
DesignEvo offers over 10,000 templates, making it ideal for entrepreneurs who want options galore. Its flexible editor also supports exporting logos in high-resolution and vector format, perfect for print or scaled branding.
- Massive template database for all industries
- Responsive and flexible design editor
- High-res downloads available in paid plans
How to Choose the Right Logo Maker?
With so many tools available, choosing the right logo maker requires a bit of evaluation. Here are some key factors to consider:
- Budget: Are you looking for a free option or open to investing for more features?
- Customization: Do you need full control or prefer AI suggestions?
- File Formats: Do you need vector files for print, or basic image files for digital only?
- Branding Tools: Are you aiming for just a logo or a full branding package?
Final Thoughts
Your logo sets the tone for your brand, so picking the right logo maker can play a crucial role in your business journey. Whether you opt for a robust free service like Canva or invest in a branding solution from Tailor Brands, there’s an option tailored to your vision and budget. Take your time to explore templates, test color palettes, and ensure the final product aligns with your brand’s identity.
Now that you’re familiar with 9 of the best free and paid logo makers for entrepreneurs, you’re one step closer to establishing a brand that stands out in today’s crowded market.